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1731 Fine & Rare
1731 - the year the British Royal Navy first began paying its sailors a half-pint of rum as part of their wages - gave Dutch entrepreneur Jacco Kroon the name for his project, launched in 2018. Kroon, who had previously spent almost twelve years as an export manager for Demerara Distillers Ltd. (known for El Dorado) and fell hopelessly in love with rum on a trip to Guyana, founded 1731 Fine & Rare as an independent Amsterdam bottler with a clear commitment: transparency over additives. Every bottling proudly displays its natural colour and unadulterated taste, sourced from a wide range of countries of origin from Barbados to the Dominican Republic.
Content: 0.04 Liter (€174.75 / 1 Liter)
Available, delivery time: 1-3 business days
Does 1731 Fine & Rare really date back to the 18th century?
No - the brand itself was only founded in 2018 by Jacco Kroon in Amsterdam. The name simply refers to the year 1731, when the British Royal Navy first introduced a rum ration as part of sailors' pay - a historical reference, not the company's founding date.
Does 1731 Fine & Rare specialise in Barbados rum?
No - the brand sources rum from a wide range of countries, including Barbados, Venezuela, Belize and the Dominican Republic. Each bottling deliberately highlights a single country of origin and its character.
Flavour profile
Taste: Varies greatly by country of origin - always unadulterated, with no additives or colouring, showing a strong regional character.
Recommended enjoyment: Neat, to experience the individual character of each origin unfiltered.
Start with 1731 Rum - Dominican Republic 5 Year Old.
Facts and figures
Founded by Jacco Kroon (formerly Demerara Distillers), Amsterdam. Launched September 2018. Name refers to the Royal Navy's introduction of the rum ration in 1731. Independent bottler with no additives, sourcing from multiple countries.